Let's demystify the world of primary and secondary sales in the NFT world - and cover the difference with using Stripe Connect for your primary sales or using Crypto for your primary sale instead.

Primary vs Secondary sales

After the NFT is created by the "Creator", any sales that are made between the Creator and a Buyer are a Primary Sale. The Buyer is purchasing directly from the Creator.

A Secondary Sale is when Buyers of NFTs offer sell prices for NFTs they have purchased on marketplaces like The Blue Marble. These secondary sales are trades and therefore become part of the general crypto financial regulation laws.

Primary Sale Options

Stripe Connect

Wherever possible, we strongly recommend you use our Stripe integration for your Primary Sales - that means you must setup your Stripe Connect account before you create a NFT. If you plan to share revenue with a Campaign you support, they too must complete Stripe Connect setup prior to the publishing of your NFT.

When Stripe is used for the Primary Sale, we do not initially issue (mint) any tokens from your NFT account. Instead, we mint them once the sale happens, sending the newly minted NFT to the buyer.

Blockchain purchases

If you choose not to use Stripe for Primary sales, we will immediately mint and send the full issuance of your NFTs to your own account as the Creator. You then set the sale price for the Primary Sale.

Buyers have the option to purchase via two options:

  1. Debit Card checkout using our partner SendWyre - Visa and Mastercard are currently supported.

  2. Crypto assets in their wallet. If a NFT is being sold for (example) USDC, buyers can exchange their XLM for USDC in wallet and use the USDC to make a purchase.

IMPORTANT! Once you publish your NFT you cannot go back and change the Primary Sale type. Make sure you have chosen the correct one prior to publishing.

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